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Marketing Communications : Integrating Offline and Online with Social Media

Marketing Communications : Integrating Offline and Online with Social Media

Name: Marketing Communications : Integrating Offline and Online with Social Media

File size: 19mb

Language: English

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On Jun 1, P R Smith (and others) published: Marketing Communications: Integrating Offline and Online with Social Media. The fifth edition has been significantly updated to include the many new forms of communication now available for marketing professionals. PR Smith is a marketing consultant, best-selling business author and inspirational speaker. Ze Zook is an integrated marketing author, lecturer. 3 May Heralding the emergence of social media as a marketing revolution, the Communications: Integrating Offline and Online with Social Media.

Heralding the emergence of PR Smith and Ze Zook social media as a “marketing revolution”, this book integrates offline tools with online tools and, of course. Marketing Communications has been listed as a classic by the Marketing Society. Marketing Communications: Integrating Offline and Online with Social Media. Marketing communications: integrating offline and online with social media / Paul R Smith & Ze Zook. Creator: Smith, P. R Zook, Ze. Edition: 5th ed.

Marketing Communications: Integrating Offline and Online with Social Media Heralding the emergence of social media as a "marketing revolution," the book. Get this from a library! Marketing communications: integrating offline and online with social media. [P R Smith; Ze Zook]. Get this from a library! Marketing communications: integrating offline and online with social media. [P R Smith; Ze Zook] -- The fifth edition of this best-selling text . 9 Feb - 5 sec (PDF Download) Marketing Communications: Integrating Offline and Online with Social Media. 25 Jul - 27 sec Watch Download Marketing Communications: Integrating Offline and Online with Social Media.

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